It couldn’t come at a better time. The thrills of the holidays have passed, and the bills of the gift-giving season are due.
The cold weather, cabin fever, and the doldrums of winter are descending. They’ve even named the 3rd Monday in January ‘Blue Monday’ after studies showed it’s the most depressing day of the year. 

Everyone needs something to look forward to.

Welcome, Wave Season


It’s the catchy name for the cruise travel equivalent to Black Friday. But instead of just a day, it’s a whole season of the best cruise deals of the year. Wave after wave of promotions, offers and perks that make booking your next cruise in the first couple of months of the year irresistible.

It’s not the only time of the year you can get a deal on a cruise. But it is the time of the year when cruise lines compete to outdo each other, and if you’re willing to do some legwork, and try something new, you can really win.

Navigating Wave


With all the different kinds of discounts, promotions, perks and savings, it’s important to understand their differences, relative values, and especially, to compare deals ‘apple to apple’ to make sure you’re getting the best deals on the best cruise for you. Here are some tips for the most common types of Wave incentives:

Discounts:


  • Fare Savings: discounts are always appealing, but watch for the fine print. Cruises are priced per person, double occupancy, so make sure you know whether the discount is per person or per stateroom (Example $1000 off per person would be $2000 off for the stateroom, but $1000 off per stateroom is $500 savings per person)
 
  • BOGO / 2-for-1 cruise fares: compare with regular fares in comparable cruise lines to make sure this is really as valuable as it suggests.
 
  • 3rd/ 4th passengers OR Kids Sail Free: this is generally code for family savings, and applies most often to mass-market, family-oriented cruise lines. This kind of incentive can suddenly make a family cruise quite cost-effective.
 
  • Reduced deposits: lower deposits to save your space on your cruise don’t change the overall price you’ll pay in the end. But they do give you the time to spread the cost of your cruise out, especially if your cruise is 12, 18 or more months away. That could allow you to book a higher category of stateroom, which will make a difference to your holiday.
 

Bonus Value:


  • Stateroom upgrade: Like airlines, some cruise lines offer bidding for upgrades, but there are no guarantees. Complimentary accommodation upgrades are like a fare discount as you’ll know you’re getting better accommodations than you paid for.
 
  • Pre-cruise overnight hotel stay: we always recommend arriving the day before your cruise, and this makes it easy.
 
  • Onboard Credits, or OBC: even on inclusive luxury cruises, you’ll always end up spending some money on the ship, and OBC’s allow you to treat yourself to shore excursions, spa treatments, top bottles of wine, even some shopping on board.
 

Included:

 
  • Airfare: Usually from major gateways; if you need to fly to get to the closest applicable gateway, there may be discounts on those connectors or you’ll be quoted on the difference.
 
  • Beverage package or specialty restaurant dining package: These perks can really add value to non-inclusive cruises for foodies and people who like a cocktail or two relaxing on vacation.
 
  • Gratuities: The recommended average of about 15$ per day per person in tips during your cruise adds a couple of hundred dollars a week to a couple's vacation - $400 for a family of four's 7-day cruise; included gratuities represents a significant chunk of vacation budget.
 
  • Wi-Fi: With free wi-fi in almost every hotel now when we travel, it’s easy to forget that supplying internet at sea is more complicated - and can be expensive. Tip: there can be restrictions on how many devices you can have connected at once.
 
  • Shore Excursions: Even the most independent traveler sometimes enjoys joining a trip they couldn’t access themselves, or that makes it easy; this inclusion can make it easy for you to take excursions you might not have treated yourself to otherwise.
 
  • Solo Travelers: Singles can also win during Wave, with single supplements waived or reduced.
 

Maximizing ‘Wave’


We recommend approaching Wave with an open mind and adventurous spirit. Wave deals make experimenting more accessible.

If you’ve never tried cruising at all! well, Wave is definitely the time to look into booking a cruise to see what the excitement is all about.

Seasoned cruisers can take advantage of Wave to try something new, too. Have you been wondering what another cruise style is like - maybe an expedition cruise? A small-ship cruise? If you usually take a Caribbean cruise, now’s the time to fulfill your curiosity about cold water cruising, or the Med, or even something really remote and exotic like Tahiti or Antarctica.

Or treating yourself. Wave savings and perks can add up enough that upgrading yourself to a luxury cruise line is practically saving money. Many luxury cruise lines are inclusive, offering certain things (like included tips, open bar, even shore excursions) in their regular fares. Then add their Wave perks, bonuses and savings on top of that. Luxury lines' inclusions, on top of Wave incentives, make luxury lines with inclusions not only the most pampered and carefree way to travel, but also surprisingly budget-friendly.

The bottom line


Some incentives are blanket offers, available on all cruises on a cruise line during a certain period of time. Others are available on select cruises, so flexibility – When can you travel? What are your top 3 cruise destinations? - can pay off.

Your travel advisor is your best partner helping you make the most of the many deals available during Wave.

And in helping match you to your perfect cruise style and cruise line, especially if you’re going to take advantage of Wave promotions to expand your cruise travel horizons to try a new cruise for you.
 

Start your Trip!

 
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